COVID-19 Webinar Recordings
Did you miss a webinar during the COVID-19 Pandemic from the MBA or one of our partners? Any webinar that was recorded is listed below with links to the recording. This page is being updated frequently, please check back.
Recorded Webinar from SmithGeiger presented by Andrew Finlayson on May 7, 2020
Your changing Audience and Consumer – New Research to Guide Editorial, Operational and Station Sales Efforts
See the latest COVID-19 research insights on consumer behavior in a study from the international research and consulting company SmithGeiger. They have surveyed 1,300 Americans to uncover their shifts in media and consumer behavior during this unique time. Learn what your audience is doing right now, the platforms they are using, the worries they share, and the plans for consumer spending going forward.
Click here to view the recorded webinar use password: MBA2020Webinar!
Andrew Finlayson is the Executive Vice President of Digital and Social Media Strategies at SmithGeiger where he works with leading companies regarding digital strategies with a focus on digital, social media, streaming video/OTT, mobile, and monetization. He joined SmithGeiger after being a John S. Knight Fellow at Stanford University. Before the fellowship he was the Director of Online Content and Business Development for the Fox Television Stations group. He has been a news director in markets including Nashville, San Francisco and Chicago and started his career in radio working for CBS. He regularly speaks at industry conferences and is the author of a book, “Questions That Work” (HarperCollins) which has been translated into five languages.
SmithGeiger is a global research and strategy firm based in Westlake Village California. The company, founded in 2001, counts many of the leading media companies and a growing number of Fortune 500 companies among its distinguished list of clients who turn to SmithGieger for actionable insights into changing consumer and media behaviors. For more information: SmithGeiger.com
Prospecting Magic: Free Recorded Webinar from Chris Lytle
I wanted to make you aware that a long-time friend of Missouri Broadcasters Chris Lytle is offering to all broadcasters at no cost a new recorded webinar, here is the link:
He has been training sales people for 37 years. He has presented at Missouri Broadcasters Conventions multiple times and is the author of The Accidental Sales Manager, The Accidental Salesperson and 23 Shockingly Simple Sales Ideas.
Chris is also sharing his favorite forty-four YouTube videos on sales and sale management on : this page
Chris says: “For anyone working at home this is a great way to keep your edge and prepare for the economic upturn, which is coming”
Webinar recording and slides from Womble Bond Dickenson on Paycheck Protection under the CARES Act: https://www.mbaweb.org/webinar-recording-paycheck-protection-under-the-cares-act/
Webinar slides from Pillsbury on SBA Loans: https://www.mbaweb.org/13150-2/
Webinar recording from P1 Learning and Swagger Institute’s three-part series: “Enough! a survival guide for success in today’s remote office environment.”: Click here