Author, motivational speaker, advertising seller and sales trainer are just some of the hats Spike wears in his mission to improve the relevance and profitability of advertising for the customer, the salesperson and the advertising company, in that order. Spike has traveled to cities in thirty-three states teaching tens of thousands of local business owners about the Four Keys to Advertising Success. Speaking to local business owners across the country, Spike has shown how easily it can be to take…