Account Executive

Meredith Local Media Group

Details:
KMOV, the CBS affiliate in St. Louis, MO is searching for an account executive.  The account executive solicits new advertisers
and increases share of business for existing advertisers.  This position assesses the market potential of prospective accounts and meets with local businesses to learn about their marketing needs.  The Account Executive achieves assigned revenue goals through the sale of on-air, online and mobile products and services to new and existing clients.
Experience:
Two plus years media sales (TV, radio, cable) experience.
Education:
Completion of high school, or equivalent.  College degree preferred.
Related sales/marketing courses and seminars helpful.

Specific Knowledge, Skills and Abilities:

  • Solid grasp of retail marketing concepts.
  • Some knowledge of strengths and weaknesses of competitive media.
  • Strong sales skills; ability to create effective sales promotions.
  • Good computer skills.
  • Good problem solving skills.
  • Strong multi-tasking skills, well organized self-starter.
  • Adaptable and effective negotiating skills.
  • Ability to thrive in a team-oriented, competitive, fast-paced environment.
  • Good customer service skills and professional demeanor.
  • Understanding of current TV ratings, share trends, psychographic research and programming philosophies helpful but not required.

To apply for this job email your details to jmangan@kmov.com

Apply using webmail: Gmail / AOL / Yahoo / Outlook

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